En Route Designs's Take on Kurta and Kurta Onesie Style Asian Clothing

We are on a mission to modernize kurta and kurta onesie or footie style clothing. We want to create products that can be used for special occasions and everyday wear. Everyday staples for babies/toddlers (footies and rompers) while maintaining the cultural essence of South Asian/Asian clothing design features and design patterns. 

Here is a breakdown of how we are doing it!

Light Weight Fabrics

• breathable and softer materials like bamboo, cotton and blends of bamboo/cotton/spandex instead of linen, chiffon, or raw silk 

Simplifying and Modernizing Design Elements

• Avoiding heavily embroidered outfits, especially for children, as these can feel itchy or heavy.

• Choosing minimalistic styles or printed designs that are lightweight and visually appealing.

Incorporating spandex for maximizing mobility 

• a little bit of spandex in blended fabrics works wonders and it is currently underutilized in Asian and South Asian clothing.

We believe by focusing on comfort and versatility, Asian clothing can feel more appealing to everyone without losing its charm.

-Elisa Bhaumik

PS...Join our community. Lets grow this community together. We promise to listen, keep our community involved in the design process for future projects and offer special incentives for being a part of the En Route Adda (community). 

#KurtaFootie